
Advertise on beer mats / dripmats throughout Ireland, UK & USA. Choose one pub / club or thousands. Targeted sustained brand exposure at excellent rates. This powerful medium, so long the preserve of the drink and tobacco industries is now open to all.
		Aer Rianta : A clever and and well thought out campaign hitting pubs in the greater Shannon Airport catchment area, resulted in Aer Rianta saying they would be back for more. Awareness of the range of flight options was well communicated in a snappy and humorous format.
		O2 Network : Backing up a major national multimedia message, these Brandmats gave pub goers the chance to make the map, always a popular game played repeatedly in pubs across the land.
		Dart : A big success introduced to push the awareness of the Dartxt service. Finding out the time of the next Dart while sitting comfortably enjoying your drink, its easy. This campaign was distributed to l major pubs along the Dart line.
		Vodafone : "Call your Dad" and other trigger phrases were well executed in this campaign that prompted increased mobile usage. Good One.
		Eircom : Promoted a rang of Network Services in some very catchy and current formats. Imaginative and eye-catching.
		CityJet : A straight forward message for an invaluable fast and hassle free service into the heart of London. This was a targeted campaign aimed at white collar Dublin pubs.
		Irishbroadband : "Speeding" was a good play on the message and the Points System fear angle, the shape also meant that pub goers were sure to pay attention to this sharp message aimed at increasing subscriptions to Irishbroadband services.
		O2 Blackberry : How to get your potential client thinking about your product. These brandmats were produced to be the same size as the Blackberry and were supported by in pub promotions where demonstrations were given. A great awareness booster.
		Aepona - Targets potential software employees in key bars in Dublin, Dun Laoghaire and Belfast. Again the all important contact number is carried.
		Irish Examiner - Reinforces its new name cleanly.
		Microsoft - Targets graduates in college bars around the country, recruiting at source.
		Eircell - Keeps on carrying the new features and information direct to the user in the appropriate environment, promoting usage
		Oceanfree - Is anything but sheepish with this amusing and compulsive read Brandmat, guaranteed to provoke hours of reaction where ever used.
		Scope - Another groundbreaker the first share options ever to be advertised on Brandmat. Gets its message across directly and carries the all important contact number clearly.
		Clairol - Making history as the first cosmetic/toiletry brand to go with Brandmat, with this disruptive straight image in pink. A one million mat campaign covers major population centres.
		Siemens C25 accesses a nationwide audience hitting top pubs in greater Dublin, Cork, Limerick, Galway and Drogheda
		Midlands Radio 3 informs listeners and tunes them in, with a campaign that covers Midland Counties.
		25 Pubs in Temple Bar District of Dublin Included a redeemable coupon 50-70% increase in sales in first two - three week campaign
		Dublin Bus hit central Dublin pubs with this much talked about campaign advertising late night bus services. The BRANDMAT is an ideal medium for reaching young adults. Aside from being highly targeted, the environment is perfect, and you can have a lot of fun with it. The response to our recent Dublin Bus Nite Link campaign was excellent, and a new campaign is being worked on at present. - Neil Thompson, Media Director, Chemistry.
		Dublin 2's Biggest and Best pubs recieve a Tower Records BRANDMAT aimed at increasing sales in its Wicklow Street outlet.
		Commemorating Dun Laoghaire's 1500, this special edition BRANDMAT went into 20+ pubs and clubs in the Dun Laoghaire area throughout the festival. The Star also runs Star only (both sides) BRANDMAT for own distribution into football clubs and other targeted areas and own promotions.
		First Active becomes the first financial services company to access potential home insurance clients through the medium. Ten suburban pubs receive their BRANDMATs.
		Skills Group Recruitment company targets financial services employers and employees in probably the most focused campaign to date. The Harbour Master is bang in the centre of the Irish Financial Services Centre.
		Middleton Park is a magnificient late Georgian Mansion of some 34,000 sq ft. rich in ornate plasterwork and architectural features, making it an ideal and very special wedding setting. Approached by a mile long drive that takes you though mature forest, the great house suddenly dominates the view. It's an memorable first impression. The main house has three extensive reception rooms (dining room, drawing room, and ballroom), the great hall with the finest example of a bifurcating staircase in the country, and a truly spectacular Turner Conservatory spanning the entire width of the house. In the basement of some 6000 sq ft is the main banqueting / dining area and bar with a capacity for up to 170 people.

		As far as advertising concepts go, Brandmat seems to have come up a winner. Almost everything these days is covered with advertising: television, films, the side of buses, even clothing companies have somehow managed to convince people to advertise their brands on their clothing. But do we ever really have the time to actually sit down, relax, have a pint and truly absorb the essential, informative life lessons and kernels of wisdom that these advertisements have to offer ? Now, thanks to Brandmat, you get your big chance for sustained brand exposure through beer mats. Thank you Brandmat!. A nice done site that presents all the relevant ideas and information (plus a bit extra), cleanly, clearly and concisely. - February 2000 edition, Web Ireland magazine.

Kenny Marketing Ltd are creators of new media, and the owners of Brandmat targeted advertising on beermats, dripmats and coasters, pubs, clubs and bars.

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